Learning to communicate effectively is part of growing assertiveness. To communicate really effectively, we have to cope with difference and recognise that others are not the same as ourselves. Mike Davidson examines the complex world of cross - and inter-cultural communication. Knowing how to effectively communicate with others means we will have been critically reflective. He shares some basic tools for helping to understand ourselves and then learning how to reach out to others. Loneliness will be the casualty of better communication...